According to a report from Market Research Future, the digital business card market size is expected to reach $242.3 million by 2027. This market growth is mainly attributed to a growing focus on the mobile experience, both for Android and iOS. Digital business cards are easy to make and share with potential contacts for convenience, leading to a gradual shift from traditional paper business cards to this digital format.
With businesses recovering from the pandemic, digital business cards will not be going obsolete anytime soon, as people continue to use them to further their professional and commercial brands, both remotely and in-person. Whatever you may need a digital business card for, you can benefit from the speed and convenience that the tech offers. In this post, we’ll cover how to use your own digital business card.
What Are Digital Business Cards?
Digital business cards, like their traditional counterpart, hold you and your brand’s identity along with contact information and other relevant information that lets people know what you do and what you have to offer. The difference lies in its digital format, allowing for instant creation and modification — instead of having to re-print physical cards every time you need to update your details, for instance — as well as easier sharing, for contactless networking in today’s digital-first world.
There are many types of digital business cards. For people who don’t use third-party applications or services, their LinkedIn profile acts as their digital business card. Some digital business cards remain within a device like a smartphone or a smartwatch, while others opt for digital information in the form of NFC cards.
As technologies continue to evolve, digital business cards in the future may continue to appear in different forms. With smartphone cameras rapidly improving in features and upgrades, we can expect other technologies such as 3D scanning or augmented reality on the iPhone to further transform the way we exchange business cards.
What Are The Benefits Of Using A Digital Business Card?
Most companies offering digital business cards make the process of creation, saving, and sharing them very easy and accessible for individuals and businesses to use. The digital business cards produced by Doorway are easy to use and get updated, thanks to cloud-based technology. While other services require an app download, Doorway prioritizes simplicity and information for your digital business cards, allowing you to share your card even without an Internet connection.
Moreover, going digital also helps prevent forest deforestation. Doorway notes that more than 6 million trees are cut down annually for the production of paper business cards — with a low ROI, as around 90% of paper business cards are discarded without the card’s contact details saved. To prevent information and data from getting lost, Doorway allows users to save other people’s business cards directly to their Apple Wallet and Google Pay, for iOS and Android users respectively. Storing your digital business cards in the Apple Wallet makes it more convenient for you to access it, along with other debit or credit cards you may have in your Wallet app, eliminating the waste and paper trail.
Not sure how to use your Apple Wallet for your first digital business card? Here at Get Panacast we have a helpful and thorough guide for how to set it up on your iPhone.
Where To Use A Digital Business Card?
These days, knowing how to effectively network in professional settings can help you further your personal or commercial brand down the line. As the world gets more interconnected, it can be hard and almost isolating to do things on your own. This Entrepreneur article highlights the importance of networking in improving collaboration and establishing partnerships, which can help you achieve your objectives over time.
Whether you are networking in-person or virtually, digital business cards can come in handy by making the networking process more convenient, while ensuring your contact details don’t get lost in a sea of other networkers. With the ease of sharing that comes with the tech, you can simply show a potential contact the QR code that leads them to your digital business card, so they can scan it on their smartphone. You can also send them the QR code in an e-mail or instant message on social networking platforms, if you’re networking remotely. Yes, it’s that easy.
